4.24.2012

NBA PROMO PREVIEW

Our NBA Playoff Bracket Challenge is coming.


Matt and Ryan and I shot a quick little spot to promote our NBA Playoff Contest with our boy Jordan Warren out in LA last week. Whole shoot came together really quickly. If there's anything film school taught me, it's how to procrastinate pre-production until the last possible minute. That, and creative ways to get away with shooting stuff for dirt cheap.

We basically wrote, produced and shot the entire spot within 24 hours. Shout out to Rick Escamilla for hooking everything up to let us shoot at the Hollenbeck Youth Center. Jordan was great to work with, as always. I've known him since I made Eviction Notice in college and we've stayed in touch and shot a few things together since then. The kid has a ridiculous amount of talent - working with him is really fundamentally different than filming with almost anyone else.

Anyway, vid launches later this week. P.S. We're giving away a lot more burritos this year.