CARTOON

Came across this new Nike Sportswear Mister Cartoon video yesterday.

Almost a year ago, I was in a meeting along with Cartoon and the guys from SA Studios and ID Agency at their place in downtown LA. We were discussing an unrelated branding project but I got to see some of the early comps from this Nike True Colors stuff that Cartoon was working on at the time. Anyway, it was cool to watch this video and see how it all turned out.

If you didn't already know, Cartoon is the guy who has tattooed everybody and their moms - Dre, Kanye, Justin, Eminem, Beyonce, etc etc. And, if that's not enough, Brian Grazer and Ron Howard signed a deal to adapt his life into a movie. So, when that blows up 8 Mile style, you can come back and re-read this entry and finally have some type of an idea of exactly who I'm talking about.

P.S. Still trying to convince Matt to get matching 0484 tatts but I think he's scared of needles :(