OSCAR GIFT BAG EVENT

So Matt and I went out to LA the other day to shoot some video and stills for Iron Horse Jeans at this Oscar Gift Bag Event.

There was actually all-you-can-eat free Fatburger all day. Yeah, I know it sounds phenomenal but trust me, the novelty wears off after a few burgers.


This was a random test photo from Saturday morning when we were setting up. Matt was adjusting some flash settings and you can see me in the background reading the video camera manual. I was thinking to myself that we should've hired a professional to tape the event - but then I remembered that I have a Film degree and that I was in fact hired for that very purpose.

So anyway, I brushed up on some things in the manual and it all went over very well. We're editing the video now and it looks great so far, so no need to panic. (especially if the people at Iron Horse are reading this)

Anyway, on to the celebrity photos. You can click on any of them to enlarge 'em if you really want to.


Me and T.O.

This guy is still looking for a job right now. I told him not to sweat it because I know plenty of people out of work at the moment. And I told him not to be ashamed if he has to resort to collecting unemployment. I mean after all, it's the recession and we all can't own our own small businesses. Keep your head up buddy.

Not to mention the fact that Iron Horse gave him like $750 worth of jeans - so that should help hold him over while he's in between $100 million contracts.


Angela from Iron Horse alongside Shar Jackson AKA Kevin Federline's other ex-wife


Baywatch's Traci Bingham


Christi from Iron Horse with Pete Docter, director of UP. Pete ended up winning an Oscar the next night for Best Director of an Animated Feature.


I guess this guy won Project Runway at some point? That was the word on the street anyway.

By the way, Matt knows no one. Not like he doesn't recognize people - but he claims he's never even heard of the movies or TV shows that they're from. Anyway, I took advantage of this and started to mess with him after awhile - I told him this guy was Kanye West.


This is actually the slightly less well known rapper Sleepy Brown


This girl stars on some show on the Disney Channel. She was super nice. In fact everyone throughout the day was really friendly. Actually except for Omarosa from The Apprentice, but don't get me started on her...


This dude claims he was on The Hills at some point. Not sure about that - Matt has them all Tivo-ed so I'll check next time I'm at his place. On the way out he handed me his business card and asked if he could be my body double but unfortunately he's not tall enough.


Cero Quatro Ocho Quatro and Ocho Cinco.


Gilles Marini from Dancing with the Stars - or as Christi from Iron Horse refers to him, the "hot naked guy from the Sex and the City movie"


Amanda Righetti from The Mentalist

And everything was pretty calm all day until this guy walked in the building.

Chad Michael Murray showed up toward the end of the event and got sort of mobbed by fans soon thereafter.


And yes, in person CMM does seem to have that one brooding, quasi-introspective look sort of frozen permanently onto his face at all times. Whatever, maybe that's his secret. Who knows?

EVENT PLANNING

Thursday at 5PM - Mark from Iron Horse Jeans called and said they were invited to be a part of an Academy Awards gift suite on Saturday morning.

Their participation at the event didn't get confirmed until the last minute, so basically Matt and I had to throw a few things together for them in about 36 hours. Thursday night we started making some plans. I hit up my boy Jordan and asked him to come out and work the event with us - sort of host the video that we were going to shoot - but unfortunately he was out of town.

Friday morning I rented all the film and camera equipment we needed.


Meanwhile Matt hit the stationery store to grab a few things.


And I swung by Target to pick up some other stuff we needed. None of which were adorable Easter baskets but no one visits a blog to look at pictures of 9-volt batteries.

Spent most of the day on conference calls working out details and designing signs and materials for the event.

Friday afternoon - Got these new Air Max 1's in the mail. Totally irrelevant to the event preparation but I thought they were worth mentioning nonetheless.


Friday around midnight, Matt came up to my house. He and I, and a few strangers with various personality disorders, went to Kinkos around 1AM to print a few last things.


We printed some legit matching gold and silver envelopes as well but I didn't get a picture of those for some reason.

Anyway, went to sleep at 3AM Saturday and then woke up at 6 to head out to LA. (Right, we only slept for 3 hours - it was like a nap. Like a really crappy nap.)


Newport Beach at dawn



The event was at the Universal Studios backlot.


I went on a field trip to this Technicolor lab, which is also located on the Universal premises, when I was in school. They sat us in a dark room and showed us advanced color correction techniques and some other fancy stuff. In fact a couple of my friends from school currently work here, not me, but others from my class who didn't fall asleep as soon as they turned the lights off on our field trip.



Anyway, I'll throw some pictures from the actual event up later this week.

RECENT WORK: SARAH BARNARD + ENV CONCEPT

We updated a couple sites this week.



Sarah is an eco friendly interior designer in LA. We added a bunch of shiny new images throughout her site.



And we also programmed a whole new portfolio section for Environmental Concept's site. These guys do high end landscaping for a bunch of people in LA - celebrity homes, fashion boutiques, The Aquarium of the Pacific, etc.

We have a really wide random mix of clients, but these two fit together well. So if you own a home - and want it to look nice - on the inside or the outside, hit them up. Tell 'em we sent you, they'll take care of you.

P.S. We've now logged over 100 posts on this little blog (this is #101 actually). So to celebrate here's a link to the new Drake single, Over, which dropped online a couple hours ago. Enjoy it and have a good weekend.

OPEN GYM

One of my boys got the keys to the local high school gym the other day.



I guess he's an assistant coach or something, so he said it was cool, not like we broke in or anything.



It's crazy how much better basketball is in this type of environment than at a park or your local 24Hour Fitness. No waiting, no strangers, no time constraints.



The best things in life are free, right?



Anyway, I gotta get back to work. By the way, Matt and I picked up tickets to New Orleans this morning so we'll be out there in a couple weeks.

WEEK IN REVIEW

Few pics from the past week.

TUESDAY - Few things showed up in the mail

Undftd Western Conference All Star tee


My boy Lang Whitaker put Kobe on this month's cover.


And then GQ apparently copied him.

WEDNESDAY - Met up with Matty and Ryan in Oceanside for lunch



Matt brought me the giant iMac we bought a couple months ago.


Don't feel bad for Matt - we got him the newer, faster Quad Core version this week. Tough Life.

FRIDAY - Sent in my application to this ABC Directing Program my boy Rick told me about

I guess ABC selects a few people each year and pays them to job shadow professional television directors. Anyway I sent in copies of Eviction Notice and a personal statement which detailed how I've watched every episode of Seinfeld and The Office thanks to the miracle of Tivo. Cross your fingers - maybe I'll be hanging out on the Desperate Housewives set this fall.

VEGAS RECAP PART II

Few more Vegas photos from last week.

Woke up Wednesday and stopped by the Hilton for free breakfast courtesy of CIT (some type of like business funding group or something - I'd never heard of them either) Excellent breakfast nonetheless.



Wall graphics inside the men's restroom in the Hilton. Clever idea and well executed too.



Anyway, then we headed over to Mandalay Bay and walked around Project all day - really great collection of both large and small brands. Way more interesting stuff than what was at the other Convention Center.



These Vintage1 guys had some really good men's jeans. And keep in mind, I looked at a lot of jeans over those two days - but theirs really stood out to me for some reason.



Big Star's booth was wallpapered with dollar bills - donations for Haitian relief efforts. And yes - I threw some of the Craps winnings into the box. I'm trying to keep good Vegas Karma.

At the end of the day I stopped by the Men's Magic room upstairs. I was there about 10 minutes and ran into a bunch of people. Saw Emily from our old office and DJ Neil Armstrong.

Then I ran into Ben Baller over near the LRG booth. For those who don't know, Ben is a celebrity jeweler in LA who runs a very popular blog documenting his life. He writes a lot about partying and jewelry, neither of which I really care about, but there's also this small portion about networking, building a small empire and living 'the life' that makes it really captivating and strangely addicting.


Photo via Ben's blog - Ben on the left, Nick on the right, at the new Diamond store

Then I ran into Nick Diamond, namesake of Diamond Supply Co. Nick was one of the first guys to hit us up for a shirt last Spring when he heard about our Represent Kobe project. In fact, he told me that he still has our poster hanging in his office - which I thought was pretty cool. Anyway, I let him know that we already have some stuff in the works for Rep Kobe Part 2.



Last but not least, I stopped by the Undefeated booth just to check out their Fall collection so I could get a sneak preview of what I'll be wearing 6 months from now.

LEGACY GAMES

Went out to LA Friday morning.



Met with Legacy Games about a new web project. The proposal has been in the works for awhile and we're pretty excited about it now that it's official. But there are a few different groups involved, and our contract states that we're not supposed to talk about it until it launches - which won't be until 2011. So, I'll tell you all about it a year from now... when I'll be blogging from my iPad... inside of a flying car... on my way to the moon...





While I was there I picked up some copies of Emergency Room: Real Life Rescues, the Nintendo DS game that we designed packaging for awhile back.



This game came out recently and I think it's going to be pretty big. I mean, I think we can all agree: 0484CREATIVE + Real Life Medical Trauma Simulations should = Smash Hit!

And for all you guys whose parents won't buy you a DS, we're currently working on packaging for a similar PC based game, so stay tuned.