4.30.2014

RECENT WORK: IMPRINT VENTURE LAB



We put this video together recently for our friends over at Imprint.



This was a few months in the making - we did a lot of interviews to put this all together, jeffstaple, Julia from interTrend, Levi Maestro in Manhattan Beach, John Jay up at the Wieden+Kennedy office in Portland and Adam from Knockaround Sunglasses down in San Diego.

Adam has an awesome story - dude went from selling $8 sunglasses one pair at a time from a little online store, to pushing like $7M of shades a year. Anyway, he was super nice, gave a very humble and revealing interview and really helped the story of the video come together. He had 2 ping pong tables at Knockaround HQ and gave me and the guys free glasses so obviously now we're fans for life.

Anyway, Imprint is out there handing out money to entrepreneurs and making dreams come true - if you have an idea, click here to pitch 'em.

Thanks to John Hall at Imprint for helping to make it all happen. And for the black becomb Infinity Pieces :)

4.21.2014

RECENT WORK: JAY LENO FOR MCLAREN AUTOMOTIVE

Last month we filmed Jay Leno picking up a new whip for his collection.



Jay bought a new P1 - he actually got the very first one to be delivered to the US - and he swung by the Auto Gallery Beverly Hills to pick it up. His crew from the NBC YouTube station 'Jay Leno's Garage' was with him filming, plus a still photographer, plus a guy filming for the dealership, plus Matt and I, so it was kind of nuts.

Jay, however, was super chill. Really friendly and down to earth. They closed the dealership to the public for a few hours while he was there. At one point, 2 random kids and their dad were standing out on Wilshire looking in the windows at Jay and the cameras and cars etc. He stopped the shoot and unlocked the doors and invited the kids in for pictures and let them sit the car, the whole nine yards.

McLaren actually flew this tech in from England to walk Jay through the car's console and features.

The car itself is insane - not even sure the final cost of this one, but the base price was around $1.2M but after customization I think the average cost was like $1.6M. We just tried to not scratch, dent, breathe or drop anything on or near it.

This is definitely one of those gigs where it's hard to believe that we actually get paid to do this. Very grateful. Shout out to The ID Agency and everyone at McLaren and the Auto Gallery and the JLG crew.

Obviously Jay and I are BFF's now. Enjoy the vid.

4.20.2014

2014 NBA BRACKET CHALLENGE

This year's bracket is now live.



We ruined like $75 worth of perfectly good In-N-Out filming this promo spot last week. Our office still smells like old fries and soggy tomatoes. We brought in a shop vac to get the Animal Style sauce out of the carpet.

nba2014.nobizplan.com

Anyway, the deadline for the brackets is Tuesday at midnight so don't sleep on it. Clippers over Heat in 7 right? :)