10.25.2013

JEFFSTAPLE + CYCLE WORLD RUCKUS TEASER

This project has been in the works for awhile.



It all came from a random idea that Matt and I were discussing one morning about a year ago. After that, we were able to connect Garrett from Cycle World and jeffstaple and then it all started to grow from there.

It should be pretty dope when it's all said and done. For now, here's a 2-minute trailer of what's to come.

10.14.2013

NIKE KEVIN DURANT KDVI EVENT

Earlier this summer I got an invite to check out the launch of Kevin Durant's new shoe over at Nike Santa Monica.



The Santa Monica Place mall was packed with people, 3 stories deep, waiting for a glimpse of KD.

DJ Mando Fresko was in the building.

The event was hosted by Kustoo who does the 'This Week in Sneaks' vids. First off, he brought Nike Basketball designer Leo Chang out to talk about the KDVI and the design inspirations and the meanings behind the different colorways.

Then EasyMoneySniper walked in and the place went nuts.

Obviously there were a ton of die hard KD fans camped out.

The shoe has a very different look than the KDV. The cut is much lower and it features an asymmetrical tongue which gives it a really distinct look. Kevin talked a bit about the sneaker and then was kind enough to give some kicks and prizes away to some of the fans. He is definitely one of the most humble superstars in the league.

Anyway, the NBA season tips off at the end of the month which means we have about another 2 weeks left before productivity at the 0484 office begins to significantly fall off.

Shout out to John P, Fatlace and Nike for having me.

10.07.2013

TOYO TIRES: UFC'S DOMINICK CRUZ: THE DRIVE WITHIN

As you guys probably know, Matt's been a UFC fan for awhile now.



Like since we were in High School and wayyy before it was a cool thing to be into. Anyway, we got to work on this series of videos along with our boy John P for Toyo Tires recently and Matt was pretty stoked about it. Fight footage was provided by the UFC and interviews were done by an agency named Vitro out of San Diego - Matt and I edited it altogether.

This Dom Cruz video was definitely the most compelling to me - he gave a great interview. If you're a UFC nerd as well, you can check out the others we put together with Chad Mendes and our boy Anthony Pettis.

10.04.2013

RECENT WORK: THE DENNIS MATSON STORY FOR DUCATI

We're back from the dead.



September was sort of a blur so I sort of let the blog fall off a bit. But on the bright side we went and did a bunch of stuff, so if I ever get around to posting any of it, it'll be cool.

Let's start things back off with a bang. This is from our trip we took back in the spring to Austin along with Ducati for the ID Agency. Matty and Ryan and I all alone in a garage with a million dollars worth of Panigale R's. Not a big deal :)

Anyway, while we were there that week we filmed a story about this guy Dennis who had bought a Panigale S a year or 2 ago and basically picked it up from the dealership in Newport Beach and then drove it across the country for 16K miles. It was a really cool story and Dennis was super chill - we're now best friends with him. Check out the video below.

If you're dying to know more about Dennis' cross country trip, check it out his Ride Report / blog type of thing here.

Also thanks to our boy Adam over at DJI for help with the aerial shots.