About 6 months ago we started talking with Ryan about kicking off his own little business.
He decided to start a little event videography company. The basic idea was 'non-lame wedding videos'. We told him we'd help him out. The plan was that Matt and I would handle some of the behind-the-scenes stuff; marketing, strategy, biz dev and some general art direction. Anything but actually being dragged out to the weddings themselves.
So far, so good. He's made about 8 videos in less than 4 months and managed to book quite a few more. The clients love his work. The site we designed for him isn't even up yet - all his business is from word of mouth and referrals. He's already double booked a few Saturdays and has had to bring us out to help shoot - I'll admit it's not even as bad as I thought it'd be.
It's amazing to see the start of something like this up close. No investors and no business loans. Just an idea and some camera equipment. We researched a ton of videographers and weeded out the 95% of them who seemed like they didn't have a clue. We dissected the work of the remaining few and used it as a reference. Then we threw our own twist on things and everything was set.
Introducing Cloudless.
High end, non-lame wedding videos. Made by Ryan in Southern California. With just a little bit of help from your boys at 0484. Stay tuned.
